November 2014


Content strategies are crucial for the success of any social media campaigns by either a business, non-profit or government agency. What is a content strategy? A content strategy flips the tables on traditional, linear marketing by defining the process and then securing the right resources for producing a consistent stream of content mapped to buyer[…]

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Every morning when I wake up, the first thing I do is grab my phone, swipe it open and look at any notifications. I scroll through emails, Instagram, Twitter, Facebook, text messages, etc, all still being half asleep, with one eye open. After getting out of bed and eating breakfast, I start my “social day”,[…]

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